We don’t set out to be mediocre

Nobody sets out to create a product or company that’s mediocre or, worse still, one that causes harm. We all want to do work that matters. We start every day with that intention. And yet, despite our best efforts, we falter. We sometimes take shortcuts. Say things we don’t mean. the author says we do […]

No Shortcut to Linchpin

What will make someone a linchpin is not a shortcut. It’s the understanding of which hard work is worth doing. The only thing that separates great artists from mediocre ones is their ability to push through the dip.