Conventional wisdom holds that motivation is the key to habit change. Maybe if you really wanted it, you’d actually do it. But the truth is our real motivation is to be lazy and to do whatever is convenient.
People are like rivers. We will seek the easiest path to get where we are going. And when you see your employees ignoring your SOP’s, that is a sure sign the SOP’s aren’t working.
Most people don’t remember names, for the simple reason that they don’t take the time and energy necessary to concentrate and repeat and fix names indelibly in their minds. They make excuses for themselves; they are too busy.