Motivation is not the key to habits

Conventional wisdom holds that motivation is the key to habit change. Maybe if you really wanted it, you’d actually do it. But the truth is our real motivation is to be lazy and to do whatever is convenient.

New identity requires new evidence

New identities require new evidence. If you keep casting the same votes you’ve always cast, you’re going to get the same results you’ve always had. If nothing changes, nothing is going to change.

You have to change strategies

Startup growth happens in spurts. Initially, growth is usually slow. Then it spikes as a useful traction channel strategy is unlocked. Eventually it flattens out again as this strategy gets saturated and becomes less effective. Then you unlock another strategy and you get another spike.

Your one-and-only-life

This is your life, your one-and-only-life, and you don’t want to miss any part of it. So, what is it going to be? You decide. Starting today, you can make the next five years the most exciting, satisfying, productive and amazing years of your life so far — or just another five years.

Forget the rational mind

Many of us believe that we need to appeal to people’s rational minds to gain their support for our projects and goals. Just explain the merits of the case using logic and data, and others will rise up in support. And so we present rational arguments in lengthy emails and PowerPoint presentations in an effort […]

Change Fatigue

You can’t just jump from one big redesign to another. Once you’ve made a major change, you have to stick with it and refine it little by little over time.

Remove ambiguity

If you are leading a change effort, you need to remove the ambiguity from your vision of change. Granted, this is asking a lot. It means that you’ll need to understand how to script the critical moves, to translate aspirations into actions. It’s not good enough to ask your team to “be more creative” or […]

What is a change effort

For anything to change, someone has to start acting differently. Your brother has got to stay out of the casino; your employees have got to start booking coach fares. Ultimately, all change efforts boil down to the same mission: Can you get people to start behaving in a new way?

Habits are life

Habits are the invisible architecture of daily life. We repeat 40 percent of our behavior almost days, so our habits shape our existence, and our future. If we change our habits, we change our lives.